When Facebook Home launched many moons ago in the yesteryears of 2013, I quickly panned it. The value just did not stand up to strategic scrutiny. Other cheered of course, the demmed gullible tech press. I even did a follow up post thinking about what FB Home would need to be to actually become a player. But now we hear that my prognostication was right on the money and FB Home will innovate no longer. This was highly predictable, FB Home needed innovation along very different dimensions that FB is setup to do at this time (web not OS). Understanding why some things will work and others won’t (generally) is a key part of technology strategy. And this is what is missing from a lot of tech press analysis.
R.I.P. Facebook Home. It was sorta nice knowing you.
